Jocelyn A. McCabe, APR

With more than 30 years of communications and public relations experience, Jocelyn McCabe brings a diverse mix of both public and private sector expertise to any project. Her ability to quickly assess situations, organize campaigns and, most importantly, write and communicate effectively are among her PR hallmarks.

Jocelyn’s career crosses a variety of industries, ranging from private sector companies and associations to state government and K-12 education. Prior to launching her own consultancy, she served as vice president of communications for the Association of Washington Business, Washington state’s chamber of commerce, representing more than 8,100 private employers.

She has also navigated the world of school PR, having served as communications director for both the Association of Washington School Principals and former State Superintendent of Public Instruction Dr. Terry Bergeson. She has additional PR agency experience, having worked in the tech practice of APCO Worldwide (Seattle), and public sector experience as an information officer in the Washington State House of Representatives.  

Jocelyn holds a master’s in journalism with an emphasis on crisis communications from Michigan State University and undergraduate BA degrees in English/Creative Writing and Editorial Journalism from the University of Washington. She is Accredited in Public Relations (APR) – the industry’s “Good Housekeeping Seal of Approval” for PR practitioners — and serves as a coach and mentor to other Puget Sound P.R. professionals seeking to earn their accreditation.

Jocelyn and her husband, Chris, live in Olympia and have officially launched their son off to college. She previously served on the board (and is past president) for both the Olympia Education Foundation and the Hands On Children’s Museum.

A self-appointed grammar cop, she has, on more than one occasion, threatened to edit a restaurant menu with a Sharpie. She cheers for the Huskies, Spartans, Seahawks and Mariners, just not all at once — or in that order.

Fact: She and Wonder Woman have never been seen in the same room together.